The Best Brands & Companies Showing Pride This Month

The last few years of Pride have marked everything from the 50th anniversary of the Stonewall Riots to the Black Lives Matter movement and social distance amidst a global pandemic. Each was a significant moment that served to highlight the importance of support, love, and togetherness — whether or not a physical celebration in honor of these things was able to take place. One easy way to spread all that love around, then and now, is by making purchases that honor, advocate for, and benefit the LGBTQ+ community.

With many brands and companies getting in on the Pride Month celebrations with dedicated collections, you can shop a wide offering of stylish goods that also serve to support organizations that fight for LGBTQ+ rights. Some, like Converse and Levi's, are designing Pride-themed collections in honor of June's arrival. Others are giving beauty products a Pride makeover with limited-edition packaging. Ahead, check out our A to Z shopping guide to the best brands and companies showing support this Pride month.


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Kiehl's

For over two decades, Kiehl’s has celebrated the LGBTQIA+ community through Pride celebrations, charitable initiatives, and everything in between. This year, the brand has committed to donating a guaranteed minimum of $150,000 to The Trevor Project in addition to releasing a limited-edition Pride Ultra Facial Cream benefitting The Trevor Project.


Shop Kiehl's

Kiehl's Ultra Facial Cream with Squalane, $33.00, available at Kiehl's.

Harry's

Two iconic body care brands – ahem, that would be Harry's and Flamingo — are coupling up for Pride to release a limited-edition, genderless shave set. The kit includes a razor in a funky shade of lime green, Harry's blade cartridge (for face), Flamingo blade cartridge (for bod), plus a limited-edition shower holder and Pride sticker sheet. One hundred percent of all Face & Body Pride Shave Set sales will be donated to The Trevor Project.


Shop Harry's

Harry's Face & Body Shave Set, $10.00, available at Harry's.

Youth To The People

In lieu of a limited-edition product drop, Youth To The People is celebrating Pride 365 days a year. The skin-care brand is donating $100,000 through their To The Future Fund, which benefits two nonprofit organizations empowering LGBTQIA+ youth and community members, GLSEN and NCTE.


Shop Youth To The People

Youth To The People Superfood Cleanser, $36.00, available at Youth To The People.

Isle Of Paradise

Isle of Paradise is teaming up with Peace Out to create the perfect summer skin-care duo, with 20% of the set's proceeds going to The Trevor Project. Glowy, clear skin that benefits an amazing cause? That's a win-win in our book.


Shop Isle of Paradise

Isle Of Paradise Peace Out to Paradise Pride Bundle, $40.00, available at Isle Of Paradise.

e.l.f. Cosmetics

Affordable makeup brand e.l.f. Cosmetics is partnering with the It Gets Better Project to give its Big Mood mascara a Pride makeover. Best yet, 100% of the limited-edition mascara's proceeds benefit the organization's life-changing work.


Shop e.l.f. Cosmetics

e.l.f. Cosmetics Big Mood Mascara PRIDE Limited Edition, $8.00, available at e.l.f. Cosmetics.

Sally Hansen

Sally Hansen first partnered with GLAAD in 2019, raising over $400,000 in the years since. For the fourth year in a row, the iconic nail brand is debuting a limited-edition Insta-Dri x Pride 2022 Collection, featuring a total of 11 shades, including colors from the Progress Pride and Transgender Pride flags.


Shop Sally Hansen

Sally Hansen Insta Dri x GLAAD Rainbow Pride Gift Set, $24.99, available at Ulta.

Boy Smells

Genderful fine fragrance brand Boy Smells is donating 15% of sales from its just-launched Marble Fruit candle for June and July, with a minimum donation of $50,000 to GLSEN.


Shop Boy Smells

Boy Smells Marble Fruit, $36.00, available at Boy Smells.

good light

To support its brand mission of beauty beyond the binary, Good Light donates 1% of all purchases to True Colors United, an organization that provides resources to youth — especially LGBTQIA+ communities — experiencing homelessness.


Shop good light

Good Light moon glow milky toning lotion, $22.00, available at Good Light.

Kérastase

This year, Kérastase is contributing $50,000 to The Trevor Project and unveiling a limited-edition Pride edition of one of its most iconic hair potions "so everyone can shine."


Shop Kérastase

Kérastase Pride Limited-Edition L’Huile Original Hair Oil, $52.00, available at Kérastase.

Popsockets

For all of Pride month, Popsockets is donating 20% of PopOuts (aka 3D versions of its iconic circular phone grips) proceeds to the It Gets Better Project.


Shop Popsockets

PopSockets PopOuts Berry Sweet, $17.00, available at PopSockets.

#LubeLife

Who doesn't love a little cake? Don't miss out on trying one of the most highly-reviewed lubes on the market (with a sugary-sweet twist) during Pride Month. (BTW, 15% of sales benefit the It Gets Better Project.)


Shop #LubeLife

#LubeLife Limited Edition Water-Based Birthday Cake Flavored Lubricant, $8.99, available at LubeLife.

Converse

Since its first Pride collection in 2015, Converse has consistently made contributions to organizations like the It Gets Better Project, BAGLY, the Ali Forney Center, and Out MetroWest. This year, Converse is celebrating Pride with a collection of shoes, sunglasses, and apparel inspired by "celebrating the joy in finding your pride," in addition to campaign visuals featuring six LGBTQIA+ All-Stars.


Shop Converse

Converse Chuck Taylor All Star Lift Platform Pride, $80.00, available at Converse.

Herbivore

The natural skincare brand's Pride edition of the bestselling Prism exfoliating mask doesn't just look good — it does good. One dollar from each Prism mask and serum sold year-round (not just during the month of June!) benefits The Trevor Project.


Shop Herbivore

Herbivore PRISM Botanical AHA + BHA Exfoliating Glow Facial, $58.00, available at Herbivore.

American Eagle

American Eagle is partnering with musician and activist mxmtoon on an exclusive, limited-edition collection featuring denim, tees, accessories, and much more. Since first partnering with It Gets Better in 2017, AE and Aerie have helped raise over $3 million for the organization, helping to launch a new initiative called 50 States, 50 Grants, 5,000 Voices to empower, uplift, and connect LGBTQ+ youth through school-based projects across the country.


Shop American Eagle

AE Pride Denim Highest Waist '90s Boyfriend Short, $59.95, available at AE.

Reebok

Reebok's Pride campaign this year is centered around the pioneers of the ballroom and vogue scenes. Proceeds from the collection directly benefit the Sylvia Rivera Law Project, a legal aid organization that supports low-income or people of color who are transgender, intersex, and/or gender non-conforming folx.


Shop Reebok

Reebok Pride Graphic T-Shirt, $25.00, available at Reebok.

Calvin Klein

In addition to spotlighting its gender-inclusive array of elevated essentials with a rainbow twist, CK has raised $400,000 for various charitable causes championing LGBTQ+ equity and safety. The brand also has a continuing partnership with PFLAG National, Transgender Law Center, and the BlaQ Aboriginal Corporation in Australia.


Shop Calvin Klein

Calvin Klein Pride Modern Cotton This Is Love Unlined Bralette, $28.00, available at Calvin Klein.

Glow Recipe

Glow Recipe's fan-favorite Watermelon Glow toner is getting a Pride makeover – but that's not all its doing to celebrate. 100% of proceeds from the limited-edition toner will be donated to nonprofit organizations empowering LGBTQIA+ youth globally as part of the brand's Glow for Good Social Impact Program.


Shop Glow Recipe

Glow Recipe Pride Watermelon Glow PHA+BHA Pore-Tight Toner, $34.00, available at Glow Recipe.

Crocs

Stock up on limited-edition Pride packs of Crocs' iconic Jibbitz charms, which welcome self-expression in all forms. For the occasion, the footwear brand will also be making a donation to GLAAD.


Shop Crocs

Crocs Pride Transgender Pack, $69.98, available at Crocs.

Olay

You can now buy Olay's best-selling Retinol24 + Peptide Night Face Moisturizer reimagined in sleek Pride packaging. (Act fast, there are only 2,500 limited-edition jars available.) Plus, Olay will be donating $100,000 to The Trevor Project via Can’t Cancel Pride.


Shop Olay

Olay Retinol24 + Peptide Night Face Moisturizer, $29.99, available at Olay.

Fabletics

Active lifestyle brand Fabletics is making a $25,000 donation from the net proceeds of its United In Pride collection, which benefits GLAAD.


Shop Fabletics

Fabletics Pride Built-In Bra Tank, $64.95 $19.48, available at Fabletics.

Dr. Martens

To celebrate Pride, Dr. Martens dropped its signature 1461 leather Oxford shoes stitched with the rainbow flag as well as a $200,000 donation to The Trevor Project as part of the brand's ongoing partnership with the world's largest suicide prevention and crisis intervention organization for LGBTQ+ young people.


Shop Dr. Martens

Dr. Martens 1461 For Pride Smooth Leather Oxford Shoes, $120.00, available at Dr. Martens.

Kate Spade

In addition to launching a rainbow capsule collection of handbags, ready-to-wear, jewelry, and more in honor of Pride, Kate Spade will donate 10% of profits from The Rainbow Shop (up to $70,000) to The Trevor Project.


Shop Kate Spade

Kate Spade all day rainbow hearts large tote, $278.00, available at Kate Spade.

Levi’s

Levi's retro-inspired Pride collection is meant to be lived in and features apparel and accessories showcasing the Pride rainbow. Levi's also makes an annual $100,000 donation to OutRight Action International, an organization that works to advance LGBTQ+ rights worldwide.


Shop Levi's

Levi's Pride Cropped T-shirt, $28.00, available at Levi's.

UGG

UGG’s popular fluffy sandals got the colorful treatment thanks to the brand’s new Pride Collection. In addition to covetable new offerings, UGG is also donating $125,000 to The Trevor Project.


Shop UGG

Ugg Fluff Yeah Pride, $110.00, available at Ugg.

Fossil

American brand Fossil has released a Pride-themed collection of watches and jewelry, and 100% of the sales throughout all of Pride month will benefit The Trevor Project.


Shop Fossil

Fossil Limited Edition Pride Neutra Three-Hand Medium Brown Eco Leather Watch, $130.00, available at Fossil.

Happy Socks

Happy Socks is donating 10% of net sales from its Pride collection to The Phluid Phoundation, a non-profit dedicated to supporting the at-risk and vulnerable queer youth.


Shop Happy Socks

Happy Socks No Gender Sock, $16.00, available at Happy Socks.

Teva

Teva released a Rainbow Pride Pack featuring new sandal styles in colorful hues. In addition, Teva is donating $25,000 to The Trevor Project.


Shop Teva

Teva Original Universal Pride, $55.00, available at Teva.

Pottery Barn Teen

The home goods brand is donating a portion of its total sales from the two products in its exclusive Pride collection to The Trevor Project. This includes 50% of the sale proceeds of each mug and 25% off the lumbar pillow cover.


Shop Pottery Barn Teen

Pottery Barn Teen Heart Mug to Benefit The Trevor Project, $14.95, available at Pottery Barn Teen.

Gap

This year, Gap is celebrating World Pride by releasing a capsule collection of artist-designed tees and donating $50,000 to GenderCool, a youth-led movement dedicated to empowering trans and non-binary folx.


Shop Gap

Gap x Frank Ape Adult Graphic T-Shirt, $24.00, available at Gap.

Nordstrom

This year, Nordstrom launched "Be Proud by BP." — a collection for every gender expression that "celebrates love and the right to self-identify." Ten percent of the sales from the collection will go to support Trans Lifeline, an organization that provides peer support and financial resources to transgender people in Canada and the United States.


Shop Nordstrom

Be Proud by BP Fenix Slide Sandal, $49.95, available at Nordstrom.

Baja East

Baja East’s stylish Pride capsule line features everything from collegiate-inspired hoodies to tie-dye everything. Pieces from the collection benefit Lady Gaga's Born This Way Foundation, the singer’s nonprofit organization committed to supporting the wellness of young people.


Shop Baja East

Baja East Hot Shorts in Sour Candy Tie-Dye, $145.00, available at Baja East.

Torrid

Beloved plus-size retailer Torrid is teaming up with GLAAD on a 62-piece collection titled "Celebrate Love." 20% of the proceeds will go toward the LGBTQ+ organization.


Shop Torrid

Torrid Smocked Mini Dress - Challis Rainbow, $65.50, available at Torrid.